The third and final part of a mission statement is unique to you. What is it you do, that when you do it, you lose track of time? That is probably why you are here on earth.
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An effective mission statement should express a higher purpose for the greatest good that gives meaning to the efforts of each individual involved in your organization.
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The view of the future is what keeps people going when times are rough. It will prevent the organization from stopping short or arriving at the wrong destination.
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Monday, July 31, 2006
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